A two minute film has been launched as part of a social media campaign that the IOC is running leading up to Olympic Day on the 23rd of June and onwards to an Olympism In Action Forum in October. The film is about Olympism and what it means to the IOC and asks what it means to the general public, finally encouraging people to share their stories and essentially promote the idea of being active. The Film is narrated by Patrick Stewart.
You can watch the film by clicking here.